{"id":8300,"date":"2024-03-11T15:04:17","date_gmt":"2024-03-11T14:04:17","guid":{"rendered":"https:\/\/www.italdesign.it\/?p=8300"},"modified":"2025-09-15T17:48:55","modified_gmt":"2025-09-15T15:48:55","slug":"the-new-vredestein-ultrac-pro-marks-25-years-of-collaboration-with-italdesign","status":"publish","type":"post","link":"https:\/\/www.italdesign.it\/en\/the-new-vredestein-ultrac-pro-marks-25-years-of-collaboration-with-italdesign\/","title":{"rendered":"The new Vredestein Ultrac Pro marks 25 years of collaboration with Italdesign"},"content":{"rendered":"\n

The asymmetrical sidewall design created by Italdesign for the new Vredestein Ultrac Pro ultra-ultra-high-performance (UUHP) tyre is the very last outcome of a collaboration started twenty-five years ago with the summer tyre Sportrac, that was to revolutionize the industry for its being the first tyre designed with aesthetics in mind.<\/p>\n\n\n\n

The look of the new Ultrac Pro draws inspiration from the visual elegance of chronometers and premium timepieces.<\/p>\n\n\n\n

It encapsulates the essence of timeless style and elegance, delivers uncompromising performance and reliability on the road and represents the fusion of precision engineering and cutting-edge technology.<\/p>\n\n\n\n

Benoit Rivallant, President of Apollo Tyres Europe, confirmed: \u201cWe\u2019re proud to have maintained such a long relationship with Italdesign; an organization which has influenced automotive design trends since 1968. The company shares many of our core values and there are strong synergies in how we approach a new creative challenge. They have been pivotal in shaping the Vredestein brand into what it is today, helping our tyres stand out in a highly competitive market, and it is very satisfying to once again bring to market something that is genuinely unique<\/em>.\u201d<\/p>\n\n\n\n

Watch the video<\/a><\/p>\n\n\n\n

Press Release<\/strong><\/p>\n\n\n\n

Download the press release (EN)<\/a>
Scarica il comunicato stampa (IT)<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The asymmetrical sidewall design created by Italdesign for the new Vredestein Ultrac Pro ultra-ultra-high-performance (UUHP) tyre is the very last outcome of a collaboration started twenty-five years ago with the summer tyre Sportrac, that was to revolutionize the industry for its being the first tyre designed with aesthetics in mind. The look of the new […]<\/p>\n","protected":false},"author":25,"featured_media":8292,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[413],"tags":[],"class_list":["post-8300","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nThe new Vredestein Ultrac Pro marks 25 years of collaboration with Italdesign - Italdesign<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.italdesign.it\/en\/the-new-vredestein-ultrac-pro-marks-25-years-of-collaboration-with-italdesign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The new Vredestein Ultrac Pro marks 25 years of collaboration with Italdesign - Italdesign\" \/>\n<meta property=\"og:description\" content=\"The asymmetrical sidewall design created by Italdesign for the new Vredestein Ultrac Pro ultra-ultra-high-performance (UUHP) tyre is the very last outcome of a collaboration started twenty-five years ago with the summer tyre Sportrac, that was to revolutionize the industry for its being the first tyre designed with aesthetics in mind. 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