{"id":3326,"date":"2017-07-06T09:46:19","date_gmt":"2017-07-06T07:46:19","guid":{"rendered":"http:\/\/www.italdesign.it\/?p=3326"},"modified":"2026-04-09T12:43:47","modified_gmt":"2026-04-09T10:43:47","slug":"popup-zerouno-star-of-goodwood","status":"publish","type":"post","link":"https:\/\/www.italdesign.it\/en\/popup-zerouno-star-of-goodwood\/","title":{"rendered":"Zerouno and PopUp were the stars of Goodwood FoS"},"content":{"rendered":"

<\/h3>\n

Pop.Up<\/strong> was without any doubt the star of Goodwood Future Lab<\/strong>, the pavilion dedicated to future mobility solutions. More than 30,000 people<\/strong> had the chance to take a close look to the modular system for transportation. Pop.Up is made of three systems:\u00a0an Artificial Intelligence platform<\/strong> that, based on its user knowledge, manages the travel complexity offering alternative usage scenarios and assuring a seamless travel experience;\u00a0a vehicle shaped as a passenger capsule<\/strong> designed to be coupled with<\/strong> two different and independent electric propelled modules, the ground module and the air module<\/strong>. Other public means of transportation (e.g. trains or hyperloops) could also integrate the Pop.Up capsule;\u00a0an interface module<\/strong> that dialogues with users in a fully virtual environment.<\/p>\n

<\/h3>\n

Over 25 TV crews<\/strong>, radio<\/strong> crews, and 50+ journalists<\/strong> from international press titles, along with the many car lovers got onboard Pop.Up<\/strong> and flew all over Dubai, Shanghai, San Paulo, San Francisco in virtual, immersive trips supported by Oculus Rift augmented reality technology,\u00a0entirely developed by Italdesign’s Virtual Reality Centre.<\/strong><\/p>\n

Meanwhile Zerouno<\/strong> ran along Goodwood track, taking part to the Supercar Run Demonstration Runs.<\/strong> The\u00a0red-and-black\u00a0supercar is a\u00a0test car produced by the new brand Italdesign Automobili Speciali<\/strong> for the Zerouno project.<\/p>\n

Zerouno<\/strong> is the first-ever supercar produced by the Italian firm\u00a0for collectors and car enthusiasts. Only 5 units will be produced by the end of 2017.<\/p>\n

This very model<\/strong> is not one of the five to be sold but it has been built to perform those tests<\/strong> necessary to achieve the homologation to legally run on the street.<\/p>\n","protected":false},"excerpt":{"rendered":"

Pop.Up was without any doubt the star of Goodwood Future Lab, the pavilion dedicated to future mobility solutions. More than 30,000 people had the chance to take a close look to the modular system for transportation. Pop.Up is made of three systems:\u00a0an Artificial Intelligence platform that, based on its user knowledge, manages the travel complexity […]<\/p>\n","protected":false},"author":25,"featured_media":3332,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[413],"tags":[],"class_list":["post-3326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nZerouno and Pop.Up were the stars of Goodwood FoS<\/title>\n<meta name=\"description\" content=\"While the test car ran in the Supercar Run, Pop.Up, the modular system for future transportation, was visited by more than 30,000 people in the Future Lab\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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